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Upgrade Your Birthday Club

Usage-based pricing — pay as you grow!

List Builder

Grow your customer list fast with essential rewards and smart sign-up tools — whether online or in-store.

$ 19/per month
500 subscribers
$1 per 100 extra*
Select Plan
  • Sign up from website, walk-ins, social media
  • Fully customizable signup widget and emails
  • Signup reward
  • Birthday reward
  • Anniversary reward
  • Activity report
  • Enforce one-time use and track redemptions
  • Direct web login to Birthday Club Dashboard
  • Download customer list
Most Popular

Marketing+

Stay top of mind with customers through automated monthly rewards, newsletters, and feedback collection. Works for any business type.

$ 39/per month
500 subscribers
$2 per 100 extra*
Select Plan
  • Everything in Starter
  • Monthly rewards
  • Newsletter with open rate
  • Collect private customer feedback

Loyalty+

As a brick-and-mortar business, turn your growing list into repeat visits, track customer activity, and generate revenue with automated loyalty tools.

$ 49/per month
500 subscribers
$3 per 100 extra*
Select Plan
  • Everything in Marketing+
  • Check-in rewards
  • Confirm customer visits
  • Capture amount spent per visit
  • Visit and Stats Tracker for brick-and-mortar businesses

*Up to 5,000 subscribers. For more than 5,000 subscribers, contact us at [email protected].

See What You’ll Pay as Your Club Grows: Click here for more information.

Smart SMS

Grow repeat visits — sign up customers fast and automatically remind them when rewards are expiring.

Learn more
$9

/month includes 100 SMS
$9 each 100 additional SMS

$49 one-time setup fee (incl. toll-free number, QR codes, 100 SMS)
Sona Interface

Starter

Most Popular

Marketing+

Loyalty+

General

Number of business locations included 1 1 1
For brick&mortar and online businesses For brick-and-mortar businesses only
Available in multiple languages
Direct web login to Dashboard

Customer list

Automatic import and export of Wix contacts
Download customer list
Collect demographic data and view charts -

Rewards

Customize all emails
Customize verification and welcome emails
Signup reward
Birthday reward
Anniversary reward
Monthly rewards -
Newsletter with open rate -
Customer feedback -
Check-in rewards - -

Rewards usage

Activity report
Enforce one-time use and expiration
Track and view redemptions
Confirm visits - -
Capture amount spent - -
Visit and Stats Tracker - -

Sign up customers

Customizeable signup form
Signup walk-ins -
Sign up and track from social media -

Yes! All new users get a 30-day free trial when signing up — either via the Wix Marketplace or directly on the Birthday Club website. No credit card is required during the trial.

After 30 days, you'll need to select a plan and enter your payment details to continue using Birthday Club. If you don't subscribe, your Birthday Club will be deactivated. Emails will stop, customers will not be able to sign up, and rewards will not be sent. Your Birthday Club can be re-activated anytime, we will keep your data. To re-activate, log in to the dashboard and select a plan.

Birthday Club offers three monthly plans: Starter, Premium+, and Loyalty+.
Each includes up to 500 subscribers. If you exceed that, you'll be billed for additional subscribers in blocks of 100. If you have more than 5,000 subscribers, please contact [email protected].
Additional fees apply for:
  • Importing legacy customers
  • SMS for signups and reward reminders
  • Full-service Birthday Club (we manage setup and operations for you)

We measure your active subscriber count the day before your billing date. That number determines your fee for the next billing month. Billing continues automatically unless you cancel.
You'll be charged at the end of your free trial, then monthly on that same date moving forward — based on your selected plan and subscriber count.

Yes! You can upgrade, downgrade, or cancel your plan at any time. Changes take effect immediately.

No, Birthday Club is a month-to-month service, and we do not offer refunds for partial months.

If a payment fails or isn't made, your Birthday Club will be deactivated — emails will stop, and new customers won’t be able to sign up. You won't lose any data, and you can reactivate anytime by completing your payment.
Legacy Wix customers will be migrated to our new Stripe-based billing system. You'll receive an email with details on how to continue your subscription and unlock new features.

Any type of credit cards, debit cards, Apple pay and Google pay are accepted. Payments will be securely processed by Stripe.

No, you don't need a Stripe account. We use Stripe to securely process payments from your credit or debit card.

We don't currently offer a pause option, but you can cancel anytime and reactivate later. Your data will be safely stored while your account is inactive.

Your subscriber list and data will remain intact. However, rewards will not be sent or received until you reactivate your plan.

No — your data stays intact. But some features (like automated campaigns or loyalty rewards) may become unavailable based on your new plan.

Yes! Birthday Club now works with any website platform. You can embed signup forms on your website.

Have questions about billing? Feel free to contact us at [email protected] — we're here to help!